Feasibility Studies for a Multinational Diagnostic Company
IDH is one of the world’s largest and most dynamic medical diagnostic firm with over 360 branches. Targeting accelerated growth with its over 40 years operating plan and aiming to be one of the three top-of-mind diagnostic centers in the Nigeria.
The goal? To leverage the greater equity of the IDH brand to drive expansion into the Nigeria economy through Boston Consulting Group – USA .
The client was able to make informed decisions based on research and structured its investments based on the insights we provided. This clarity of vision gave our client the impetus for investment and an operating model for its expansion initiative.